*Wear Your Beliefs*Ethically Made in Portugal*Donating to The Fawcett Society*Drop 01 — 500 Units Only*Male-Led Feminist Brand*Den Haag, NL*Pre-Order Model*Zero Unsold Stock*Wear Your Beliefs*Ethically Made in Portugal*Donating to The Fawcett Society*Drop 01 — 500 Units Only*Male-Led Feminist Brand*Den Haag, NL*Pre-Order Model*Zero Unsold Stock
Drop 01
What You’re Investing In.
Drop 01 — Pink
Oversized Hoodie
“wear your beliefs”
€60
incl. 21% VAT Free EU shipping over €80
Ethical EU Production — Made in Portugal by WATC Studio
100% of net profit donated to The Fawcett Society
Pre-order model — zero unsold stock, zero waste
Hand-embroidered in Den Haag by the founder
Select Size
Details & Materials +
400gsm heavyweight cotton fleece. Relaxed oversized fit with dropped shoulders. “wear your beliefs” embroidered on the left chest. ECWP embroidered monogram. Kangaroo pocket, ribbed cuffs and hem. Hand-finished and quality-checked by the founder. Made in Portugal by WATC Studio.
Shipping & Returns +
EU shipping via PostNL. Estimated delivery 5 to 10 business days after the drop closes. This is a pre-order. Production only begins after the drop window closes. 14-day return policy under EU consumer law. Return shipping covered by the buyer.
Charity Donation +
100% of net profit after costs is donated to The Fawcett Society. The UK’s leading charity campaigning for gender equality and equal pay. Every hoodie ships with a QR code to track exactly where your contribution went.
Coming — Year 2
Sweatpants
The full set arrives in Year 2. Same ethical production. Same mission. Same price point.
Est. 2025 Den Haag, NL
Our Story
A Brand Built on a Real Moment.
“I found out my own school had a gender pay gap between male and female teachers. That conversation changed everything.”
Everyone Can Wear Pink started from that exact moment — not from a brief, not from a trend. I’m Yohann, 18, based in Den Haag. I’m part of the exact market I’m designing for: young men who want to visibly support gender equality but have never had a brand speak to them directly about it.
Wearing this hoodie is a visible statement. Everything is produced ethically in Portugal, and every cent of net profit after costs goes directly to The Fawcett Society.
Authentic
Real story, real purpose. Not performative.
Ethical
EU-made, fair labour, recyclable packaging.
Transparent
Full visibility on where your money goes.
Inclusive
Everyone can wear pink. That’s the whole point.
Giving Back
We Don’t Just Talk About Change.
100%
100%
of net profit after costs donated to The Fawcett Society. Every single drop.
1
You buy the hoodie at €60
Pre-order locked in, production confirmed.
2
Production and costs covered (€30 per unit)
Ethical EU manufacturing by WATC Studio, Portugal.
3
Net profit goes directly to The Fawcett Society
Transferred at the end of each drop window.
4
Scan the QR code inside your hoodie
Track your exact contribution in real time.
The Fawcett Society
The UK’s leading charity campaigning for gender equality and women’s rights since 1866. They lobby for equal pay legislation, conduct research, and run campaigns that challenge the systems keeping the pay gap alive. The EU gender pay gap still sits at 13% (Eurostat, 2024).
